ACA Communicatie houdt zich bezig met wervingscommunicatie.

This week the campaign “Adventurers Wanted” for client Tourism Flevoland started off. For a short or long stay you do not you automatically find Flevoland as your destination, while there is so many amazing things to discover. With the use of banners, radio commercials and social media are tourists to the (developed by TF) campaign website seduced.

At this site one can enroll as an adventurer, after which one can enjoy one of the many free activities, as long as their experiences are shared on social media. The best story will be rewarded with a long weekend away with 28 friends.

The radio commercials are based on the famous radio game ‘what’s the sound’, the answer is completely different than you might suspect.
Radiocommercal 1 + + +   Radio Commercial 2 +++   Radio Commercial 3

Commissioned by Tourism Flevoland ACA developed in close collaboration with Paul Sikkema of Red & Silver, a campaign to promote the province to tourists.

The province of Flevoland has no attractive image and it is not known what to do and discover. And that is strange, because in Flevoland is just insanely much to do. The audience has no idea what the province actually has to offer, what’s so special, what you can see, here is a true pioneer you are, things can be discovered. Unknown makes unloved here and that is the feeling that must change. Flevoland is a big and versatile adventure. In short: Flevoland. Adventurous close.

Watch the TV commercials: